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Our story

At Frogs&Roos, everything starts with a shared belief: Work can be human.

It can be a space for connection, trust, laughter — and not just deadlines and metrics.

What began with a few madeleines and a good coffee has grown into a mission: helping teams feel better, work better, and be better — together.

Behind this adventure, there’s not a business plan.

There’s a story. Ours.

The founders

Maureen Briançon, co-founder of Frogs&Roos, smiling

Maureen Briançon

The heart behind the rituals

Maureen grew up in France, between the scent of warm pastries and a deep curiosity for people. After years working in communication and social impact, she realised that many teams were craving something they couldn’t name: a space to breathe.

With her love for rituals, her soft but sharp sense of observation, and her hands always busy in the kitchen, Maureen brings care where it’s often missing: in the small moments.

Her mission? Create tools that don’t feel like tools — but like an exhale, a spark, a shared smile.

Alexandre Bailly, co-founder of Frogs&Roos, standing with confidence in a professional setting

Alexandre Bailly

The mind behind the momentum

Alex is French too, but his path took him far from home — through design, entrepreneurship, and purpose-driven projects across continents.

Where Maureen creates warmth, Alex creates flow. He’s the one who turns poetic ideas into structured action, always asking: How can we make things feel simple — and still meaningful?

With calm energy and a big-picture mindset, Alex helps teams move forward without losing what matters most.

Together, they bridge temperaments and talents.

They’ve built more than a business — they’ve shaped an ecosystem where connection, creativity, and clarity can thrive.

Frogs&Roos is for those who want to bring a little more softness into the workplace — without losing focus.

A little more human, without losing direction.

A little more joy, without losing depth.